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NZ LANDSCAPER BRAND REDESIGN
CLIENT: NEW ZEALAND LANDSCAPER
NZ Landscaper Magazine is a bi-monthly industry publication for professional landscapers, delivering important news, perspectives from operators across the country, industry and business updates, and expert insights.
I lead the design across the NZ Landscaper brand, from the magazine’s editorial layout and visual identity through to its digital presence, including social media, EDMs and website content.
MAHITAHI COLAB IDENTITY
CLIENT: MAHITAHI COLAB
I designed the identity for Mahitahi Colab, a unique partnership between NMIT – Te Pūkenga, Nelson Regional Development Agency and Nelson Tasman Chamber of Commerce. Drawing on colours from each founding organisation, the logo weaves their distinct identities together to represent connection, collaboration and a shared ambition for innovation across the Nelson Tasman region.
KEITH ANDREWS WEBSITE
CLIENT: KEITH ANDREWS
I led the design and visual development of the Keith Andrews website, shaping the overall creative direction, user experience, and visual identity across the site. I worked closely with Clicksuite, who handled the website build, overseeing the design through development to ensure the final experience stayed true to the original vision.
VERTICAL HORIZONZ VALUES
CLIENT: VERTICAL HORIZONZ
Vertical Horizonz is a values-driven organisation. I designed Māori-inspired icons to represent their company values, which serve as guiding principles that shape their culture, decision-making and behaviour.
35 BY 35
CLIENT: HUTT VALLEY CHAMBERS OF COMMERCE
The design challenge was to turn the Hutt Valley Chamber of Commerce’s detailed ten-year economic strategy into a clear and engaging publication. I developed a strong visual hierarchy, using typography, imagery, infographics and data visualisation to make complex information easy to navigate. I also distilled the strategy into a single-page roadmap, bringing the key goals and milestones together at a glance.
PERMCON BRAND COLLATERAL
CLIENT: PERMCON NZ
Permcon is a permeable concrete system designed for New Zealand conditions. It combines strength and durability with proven stormwater performance, helping reduce runoff, filter pollutants, and protect our streams and rivers.
I designed a range of marketing collateral to help bring the Permcon brand to life across print and digital touchpoints, including flyers, promotional flags, social media content, and animated videos.
THE CITIES OF NEW ZEALAND
INDEPENDENT PROJECT
A series of illustrated New Zealand city stickers, each featuring iconic local landmarks. Peel back a sticker to reveal the city's location on the map below, turning a simple map into an interactive way to explore the country.
ART DECO TRAVEL POSTERS
INDEPENDENT PROJECT
A collection of illustrated posters inspired by the Art Deco movement, each capturing the character of a different New Zealand city through stylised landmarks, colour, and geometric design.
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